Vanguard Engagement
On the front lines of interactive media ​​
​
Completing successful initiatives for the world's most recognizable brands
Now available on Amazon Kindle!
Gamification Survival Kit
Publisher: Vanguard Engagement
Author: Kevin Carney
What We Do
-
Vanguard Engagement publishes digital products with integrated revenue generating technologies.
​​​​​​​​​​
-
We monetize and grow interactive media enterprises with a focus on Games and Gamification, Multimedia Art, Non-Fungible Tokens (NFTs), and Digital Currencies. ​
*Gamification (to Gamify) - the incorporation of game elements and digital game design techniques (e.g. point and reward systems) into non-game applications, such as business, education, and social tasks and challenges... in effort to increase participation and productivity. (source: https://www.merriam-webster.com/dictionary/gamification)
Interactive Content
Revenue
Data-Driven
Distribution
We create viral content offerings
and applications that attract audience. We produce:
​
-
Digital Products
-
Games and Gamification
-
Themed Content
-
Promotions
-
Non-Fungible Tokens (NFTs)
-
Online Communities
-
Applications ​
​​​
Vanguard's media services span Digital Distribution, SEO, SEM, Social Media, Niche sites, and beyond. We provide:
​
-
Media planning
-
Media Buying / Contracting
-
Campaign Management ​​
​
​
​
​
​
Credits:
• Author - “Game Industry Expert” Column, ClickZ - 2007 and 2008
​
• Author and Publisher - “Gamification Survival Kit featuring the Sweet 16 of Gamification. How to make anything more fun!" - eBook and paperback - 2025
• Multimedia Artist and Illustrator. Proficient in Sketch, Sculpt, Paint, Adobe Creative Suite - Photoshop, Illustrator, Dreamweaver & Animate focus, Vegas Pro, Vimeo, Reallusion Character Creator and Cartoon Animator, Figma, Canva, Wix, etc.
​​​​​
• Pioneer in the advancement of interactive entertainment, games, and niche communities underwritten by Disney, GM, Intel, Navy, Pepsi, etc.
​​​​​
• Producer of premiere interactive applications: advergaming, infotainment, entertainment, education, simulation, social
​​​​​​
• Directed sales and marketing teams in various life stages with media sales goals ranging from $1,000,000 to $24,000,000/year
​
• Established and managed New York City offices for Electronic Arts and Broadcast.com
​​​
• Completed successful projects for many of the world’s most recognizable brands: Activision, AMD, Art Institutes, Atari, Dr. Pepper, Electronic Arts, Ford, General Motors, General Foods International, Glaxo Smith Kline, Intel, Logitech, Navy, Nestle, Nintendo, Nokia, Nvidia, Pepsi, Pfizer, P&G, Prostate Cancer Foundation, Samsung, Schering-Plough, Showtime, Toyota, USPS, Vivendi Universal, Walt Disney, and Warner Brothers.
Projects:
Take a look at some of the big game titles and brands that we have worked with.
​Our work spans many years and many, now famous, games and brands.
Vanguard Engagement Past Projects - Games, Brands, People
Work done on this project
Vanguard Engagement Past Projects - Games, Brands, People
"Save yourself a fortune. I've spent millions on web designers and developers over the years. Now I use Wix Studio." -KC
​
​
Videos:
Creative
Kevin Carney is a multimedia artist and interactive media director with over 25 years at the vanguard of advancing technology. He has served in business development, sales, marketing, and production roles within visionary companies including: Young & Rubicam (Y&R), Yahoo! (Broadcast.com), Electronic Arts (Pogo.com), Vivendi Universal, The Walt Disney Company, and Ziff Davis. His talents have also been instrumental in successful data-driven initiatives for many of the world’s most recognizable brands.
Kevin currently serves as Managing Director of Vanguard Engagement, where he has designed and directed award winning gaming initiatives, sales and marketing campaigns, smart device applications, content delivery and e-commerce platforms, research and analytic tools, and social technologies.
Kevin has a Bachelor of Science from Ithaca College, Roy H. Park School of Communications, with post graduate studies in Art, Graphic Design, 3D Arts and Animation.
